Coca-Cola has branched out into many spin-off twists on the iconic beverage, including cherry, vanilla, mango and lime flavours. But it has now gone ‘out of this world’ with a new taste that lists carrot in the ingredient.
Also including a blackcurrant flavour in the new mix, the limited edition Intergalactic version that is now in stores has had a mixed response from drinkers. Available in 250ml cans, it is slightly smaller than traditional 330ml cans and comes in a sparkly pinky, purply, blackish design.
The global drinks giant has brought out the new version in a bid to get people talking about the drink. There is also a QR code that links to a Coca-Cola Creations site with a performance from Ava Max and other content.
Below, we look at how people on social media have reacted.
Fizzing with excitement
Justagirl tweeted very positively of the drink: “The first taste of intergalactic coke was better than sex.”
Zephyrous tweeted: “I tried #CokeIntergalactic and it takes like cake and cola are dancing on your tongue. No calories too. Just… a blissful experience.”
Lee2e said: “try the new Coke Zero Intergalactic, taste like candy floss in a coke kinda way, really nice.”
Aehen Kohben said: “May be my favourite Coke drink tbh.”
But there were also dissenters, including Meg Munford who wrote: “Wtf is Coke Zero intergalactic????? I thought it was just a funky can design. Whoever created that abomination needs firing.”
While Clint wrote: “That Intergalactic Coke is a bit sh*t isn’t it?”
Doja Fat tweeted: “Tastes like watered down Coke Cherry. Just another way to up their sales I think.”
Matt Ed said: “Tastes faintly of candy floss… Kinda underwhelming honestly.”
Medium Kahuna was a bit neutral: “To me, it tastes like Coke with a little cream soda.”
But Simao Sesgunda went in hard: “New Intergalactic Coke is grim.”
What Coke says
Giving the corporate view of the drink, Martin Attock, vice-president commercial development at Coca-Cola Europacific Partners GB said: “Innovations like Intergalactic give us an opportunity to drive excitement, talkability and momentum around the Coca-Cola brand – engaging new and existing shoppers with innovative flavours and experiences unlike anything they’ve had before.”
Have you tried it yet? Let us know what you thought of it in the comments below.